Dominick
Diaz.
I build websites, automate workflows, and start companies.
About
I'm a self-taught web developer, AI workflow engineer, and entrepreneur based in Orlando, Florida. Through my agency, Diaz Agency, I've helped businesses across healthcare, cannabis, ecommerce, and local services build smarter systems and stronger online presences.
My background spans agentic automation, ecommerce development, marketing, finance, and more. I pick up whatever the problem needs. I'm not afraid to start something before I have all the answers, and I learn fast when I'm in the deep end.
When I'm not building, you'll find me learning a new language, going to a soccer game, or reading history.
Let's Connect →Projects
Built and launched a full website and mobile app for a cannabis dispensary in Maine. Optimized for local SEO and GEO, including custom llms.txt and robots.txt files for AI search visibility. Integrated Google and Apple Auth into the account creation and marketing workflow.
Visit site →An end-to-end automation that scrapes breaking news, categorizes it, generates on-brand media graphics, writes platform-specific captions, and auto-schedules posts across X, Instagram, Facebook, Threads, Bluesky, YouTube, TikTok, and more - all without touching it.
Built a dual-brand Shopify store where the hemp and gaming sides of High Tide have completely separate headers, footers, and visual identities - all under one URL. Automated customer emails, marketing flows, and order fulfillment using the Shopify API.
Visit site →Built for American ReLeaf - scans competitor websites for deals, active campaigns, and site changes, stores everything in a database, and delivers a formatted weekly report to management via email. Runs fully on autopilot.
Skills
- Financial analysis
- Corporate finance
- Financial modeling
- Accounting
- Go-to-market strategy
- Product design
- Product development
- Figma / UI prototyping
- Web design
- Website development
- Python
- HTML / Front-end dev
- AI / Agentic automation
- Prompt engineering
- SEO optimization
- Ecommerce
- Social media
- Email campaigns
- Copywriting
- Marketing strategy
- Organizational leadership
- Team building
- Project management
- Process design
- Strategic planning
- Figma
- Notion / Linear
- N8N / Zapier
- Supabase
- Analytics stacks
Experience
Founded an AI automation agency focused on building agentic workflows for local businesses in Orlando, Florida. We design and deploy custom automations that eliminate manual processes and scale operations. Also serving as a contractor for Adapt Health's ecommerce and AI team.
Created an online brand selling hemp soap, rolling papers, and eco-friendly apparel. We rescue 25 plastic bottles from the ocean with each order. Managed all facets of the business: building an online retail website, digital marketing and content creation, wholesale and supply chain management, financing, and accounting.
Launched an integrated website and mobile app for a local cannabis dispensary in Maine. Currently in charge of the in-store POS, e-commerce, and marketing across social media and email.
Honed skills in corporate accounting, account reconciliation, financial analysis, and budgeting. Maintained and reconciled general ledger accounts, prepared monthly and annual financial statements, managed the full accounts payable cycle, and supported department heads in budget monitoring and adherence to financial targets.
Founding father, treasurer, and vice president of Delta Sigma Phi Theta Xi chapter. While in college, I focused on learning new skills in web development, AI automation, and marketing.
Words from others
"Dominick has taken our website and mobile app to the next level. He's improved our SEO tenfold, integrated software we use into one dashboard, and is building automations that save us hours in labor cost."
"Dominick has been a great addition to our ecom and AI team. He always provides great insights and has improved our SEO and GEO across multiple Shopify sites."
"Working alongside Dominick at High Tide has been a learning experience. He prioritizes efficiency and automating backend processes, so I can focus on day to day operations from a high level, away from time-consuming daily operations."
Contact
Let's build something together.
Open to conversations with other builders, freelance agentic work, contracted roles, and full-time opportunities. Reach out - I respond to everything worth reading.
dom@diaz.agency